Find Your New Favorite Brands and
Shop Consciously with Cerqular

About Cerqular

At Cerqular, we are committed to driving positive change and creating a sustainable future. Our innovative marketplace platform connects, powers, and commercializes sustainability and circularity at scale, providing universal access to everyday businesses and consumers.

We prioritize environmental stewardship, social empowerment, and ethical practices in all aspects of our operations. Through collaboration, transparency, and responsible commerce, we aim to foster a more inclusive, equitable, and environmentally conscious global economy.

Together, we can build a brighter future for generations to come.


Cerqular's Happy Values

As part of our commitment to creating a simplified and easy to navigate customer experience, we have established Happy Values. Each of these values represents a searchable tag that allows you to narrow down selections to exactly what you are looking for.

Cerqular's Commitment

When we started Cerqular, we set out to solve the frustrating problem of opaque processes and dishonest companies. Buy with confidence and enjoy your purchase—and your peace of mind.

Our core pillars:

Hand-Picked Brands

Mission-driven shoppers and businesses can connect over shared principles.

Trusted Brands

Our brands uphold ideals of inclusivity, empowerment, and ethical labor.

Clean Products

Easily find products that are nasty-free—made from clean, non-toxic ingredients.

Trust has to be earned, and our brands have certainly earned it from us. Now, we only hope that we can earn yours through our commitment to our cause.

Our Story

We’re David and Janine, co-founders and co-CEOs of cerqular.

Set to revolutionize your shopping experience. We realized shopping needed a change as conscious consumers. Finding sustainable and transparent brands was a constant struggle.

We're Janine and David, the co-founders and co-CEOs of Cerqular, dedicated to transforming your shopping experience. Drawing from our own experiences and insights, we recognized the necessity for a fresh perspective on the way people navigate the world of retail.

Finding sustainable and transparent brands was a constant struggle for us. We noticed that many eco-friendly brands lacked clarity, while principled brands faced challenges in gaining visibility. It became evident that something needed to be done to support workers, creators, communities, and the environment.

Driven by our deep passion for a healthier future, we brought Cerqular to life. We firmly believe that access to sustainable products should be easy, transparent, and inclusive for everyone. Drawing from our diverse industry experience around the world, we witnessed a shared desire for a better world—a world where products benefit the planet and people! However, access to such products often remained an obstacle. That's why we want to empower you to make informed decisions that align with what matters most to you, whether it's supporting people, the planet, or your community! After all, sustainability can mean so much to each of us.

"Join us on this incredible journey of conscious consumerism. Together, we will shape a future where shopping becomes a force for good—a world where every purchase makes a meaningful difference!"

David Friedrichs, Co-CEO

Your Questions Answered

Why was Cerqular created?

Before cerqular, shopping for verified sustainable products was too hard and took too long. From finding the things you wanted – everything was on different sites - to checking sustainable claims, cerqular was born to solve a problem. The first step to making sustainability the shopping norm is to make it quick, easy and rewarding to shop sustainably on a single platform. With cerqular, you spend more time getting what you need, and we reward you every time you shop with us just to say “thanks for shopping sustainably.”

How do gift cards work?

Cerqular gift cards are always a perfect gift, they give a friend or loved one the chance to get whatever they want — whenever they choose. Best of all, it takes the brain work out of guessing what to buy. To give someone a cerqular gift card, click here.

What is "Cerq-cash"?

Cerq-cash is our digital currency that connects you with purchases, refunds and endless rewards making online shopping a whole lot smoother. You can easily access and manage your cerq-cash balance in your digital wallet which is located in your account.

What's your return policy like?

This varies from seller to seller, so please check out their policies on their storefront or send them a message on cerqular if anything is unclear.

Do you have a referral program?

As a matter of fact, we do. Every time you refer a friend to shop with us, we reward you for passing us on as well as your friend!

Here’s how it works: all cerqular members have a unique referral link, so be sure to send that to your crew. As soon as someone signs up and makes their first purchase through your link, both of you will see 1% of that purchase bounced back into your cerq-cash wallet. Cha-ching! The sky’s the limit on bonuses, so invite as many people as you’d like and start raking in the dough.

What does sustainable shopping mean?

Shopping on cerqular is about buying things that make you feel good while doing good, too. Instead of using harsh plastics or nasty chemicals, all of our sellers close the loop with ethical, safe and sustainable items. This means recyclable materials, honest supply chains, organic farming, safe ingredients and a lot of other ways to make sure they’re giving back to our planet.