Rue Madame
A feminine concept store specialising in affordable luxury with a Parisian twist

We have carefully curated a unique selection of brands: the labels we carry are already major fashion must haves in Europe and many have been introduced to Asia exclusively by our store. We are obsessed with finding that perfect piece which will remain a favourite in your wardrobe for many years to follow this is our definition of a ‘timeless basic’.

We strive to continuously surprise and thrill you with our exceptional service and exceptional products, helping you find the perfect balance between your own unique personality and the latest trends.

At Rue Madame there is no risk of fashion fatigue. We ensure that there is always something new for you to discover every visit, with weekly new drops online!

Being effortlessly chic seems to be something all French women possess naturally, but trust us, you don’t need to be French to pull it off, you just need a fashion rendez-vous at Rue Madame.


This Parisian institution was founded in 1950 by Rue Madame's grandfather who was famous for offering the widest range of innovative products from opulent one-of-a-kind fabrics crafted in Italy, to the newest prints designed and sourced from across the globe. Growing up amongst the rolls of brocade and silks, Madame's favorite childhood memories were those spent sitting with her father to make the product selections, then seeing the fashionable women's excitement on discovering the latest trends.

Rue Madame was born with the best brands where the clothes are of beautiful quality, affordable price-point and are designed to be enjoyed and appreciated for years to come.

Greener and eco-friendly

With the discovery of even more innovative and new brands to Asia, bringing the Rue Madame warm service and curated product range to an even wider audience, the foremost goal is to always make people happy, searching for that perfect piece for her next customer.

In 2022, Rue Madame partnered with the only e-fashion outlet in town – The Eastlet for the Fall/Winter flash sale.


It can be sent to an address selected by you. (home, work, etc. - never a PO Box)
We endeavour to dispatch all products ordered within 24 hours after the order has been placed and accepted by us. You will be given an indication of the expected delivery time after you have placed your order online.
Rue Madame’s teams will try their best to meet these estimates but cannot guarantee that such estimated times can be met.
Rue Madame insures each order through transit up until it is delivered to you. It will be required to sign a confirmation of receipt of the products when the products are collected and by doing so, you accept the responsibility for the products ordered from that moment on. If the recipient is not the original purchaser, or in case of delivery of a gift, then you accept this signature as an evidence of delivery and fulfilment of your order by Rue Madame. You also accept the associated transfer of responsibility in the same way.
Rue Madame reserves the right to update its shipping policy at its sole discretion without prior notice.
Please allow extra time for your order to be processed during public holidays and busy periods.
Please be informed that in some cases your local customs office may require additional documents and time to have your package cleared.During such instances, the estimated delivery time may be affected.
If you refuse a shipment from Rue Madame, you are responsible for the original shipping charges, any import fees incurred on the package, and the cost of returning the package to Rue Madame. This amount will be deducted from your merchandise refund. Please contact us for your shipping and handling questions or comments.
Return Policy For Regular Priced Items
Customer satisfaction is our top priority, and as such we handle each query on an individual basis to the best of our ability. While we hope that you are delighted with your order, if you are not perfectly satisfied with your goods we will happily offer you a full refund on all regular-priced items. We offer free return for online orders for regular-priced items from Hong Kong within 14 days of receipt of merchandise.
International returns (any orders outside of Hong Kong) must be borne by the customer. We suggest using your local postal service or a courier with tracking service. We will not bear the responsibility if the return parcel is lost during transition.
Ensure your return is well packaged, and meets all the conditions outlined below.
Please mark 'Returned Items' on both your parcel and on all paperwork enclosed to prevent an incurring import charges and taxes. Ensure the return item is unworn, in good condition, with all original tags.

Please email to start a return.

About Rue Madame

Are there any hidden costs?

There are no hidden costs or additional shipping charges. The total price mentioned on the product page next to the photograph is the final price. What you see is what you pay.

What is the status of my order?

Once an order is placed we will send you a confirmation via email. When your order is shipped we will send you another email along with the link to track your order. You may also, track the status of your order from your "order history" section on your account page on the website. Please contact us anytime to check on your order status.

Do you ship internationally?

We are based in Hong Kong but also ship internationally. The shipping fee may vary depending on your location.

How long will it take to ship my order?

Typically, it takes 3-7 business days to receive your order. We’re doing our best to deliver it promptly for you.

Do you accept returns & exchanges?

We offer free exchange & return for full price item (item that is not on sale).

Are returns free?

We offer free return for full price item (item that is not on sale) for Hong Kong orders only.

International returns of full price items (any orders outside of Hong Kong) must be borne by the customer. We suggest using your local postal service or a courier with tracking service. We will not bear the responsibility if the return parcel is lost during transition.

All sale items cannot be refunded. In case of exchange (during open sale and further sale period), delivery fee for the return items will be borne by customers.

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